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Basic Bra

Regular price €64,90
Regular price Sale price €64,90
Unit price  per 
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Basic Bra

Basic Bra

Regular price €64,90
Regular price Sale price €64,90
Unit price  per 
Tax included.
It’s the fuller bust bra that started it all. Featuring our patented U-Sling for support that rivals a wired bra, this is the everyday bra for big boobs, reinvented.

Looking for this bra as a nursing style? Shop here.


  • Reinforced platform and side slings for shape and support.
  • Four way stretch recovery that moves with your body, and snaps back into shape.
  • Adjustable straps with minimal stretch for support.
  • Detachable straps to convert into racerback.
  • 6 rows of hooks and eyes to adapt to you.
  • Reinforced underband to prevent rolling.
  • Sensitive skin safe, with nickel-free hardware and no itchy tags.
  • Oeko-Tex Standard 100 certified.
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The Tech

We get it. You’ve been let down by all the wire-free bras you’ve tried before and underwire is downright uncomfortable, so how are we different? Well, we call it ‘UpLift Tech’ and it’s how we achieve support, separation and sizing flexibility, completely wire-free.
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U-Sling Technology

Reinforced platform & side slings mimic the support of a wire.

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Knitted Support Panels

Providing wire-free separation that banishes monoboob.

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Flexi-Fit Sizing

Bodies change, so we have 6 hook & eyes to grow with you.

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Not sure about size ?

Take the Fit Quiz

What's it made of?

Our bras are made with 94% Nylon and 6% Elastane, using a super strong (but ultra soft) NILIT™ 6.6 yarn called Softex.

How do I care for it?

Cold machine wash our bras in a delicates bag. They’re by no means delicate but your other clothes might be. Drip dry in the shade.

How do I put it on?

We know this isn’t your first bra rodeo, but it’s imperative you wear Sugar Candy correctly for game-changing support.Find out more.

What in the world is Oeko-Tex?

All of our yarn is dyed according to Oeko-Tex Standard 100 and we’re Oeko-Tex certified. This essentially means every component of our bras has been tested for harmful substances and we’ve got the all clear.

Customer Reviews

Based on 303 reviews
Kati (Wuppertal, DE)
absolutly impressed

I'm impressed. I was always looking for a wireless bra that fits and giving a good form. I was always disappointed and thought I would never find it. Till now. I'm impressed how good it fits, how good it feels and how good it looks. Wow. Really. You heard what women with big boobs wanted. Thank you so much for giving me that feeling without a wire.

Kayla L
I’ve never been held quite like this!!!

I switched from ill-fitting underwire bras to bralettes about 4 years ago. I decided I would take the monoboob or less less lift that comes with most bralettes over the quadding I get from every underwire bra any day. The basic bralette provides just enough lift, complete separation, and amazingly takes all the strain off of my shoulders due to the inner sling construction and thick band. I love the natural shape it gives.nnI don’t spill out of this bralette anywhere and feel very held in! I’m used to bending over and my boobs falling out of bras and always having to tuck my boobs back into the cups when I stand back up—not with this bra!! I can move freely and never have to adjust it at all the whole day. I didn’t realize how much mental energy I was spending on keeping my boobs in my bra until this one eliminated that struggle completely! That factor alone makes this bralette worth its weight in gold. nnThe only negative thing I have to say is that for a bralette, it is pretty bulky. I prefer unlined, unpadded bralettes that feel barely there (like from Parade, Arq, Lively) and this one is kinda chunky. I don’t forget that I’m wearing it, and I still sort of have an underwire-like sensation/pressure on the front of my ribcage under my breasts, but it is not uncomfortable. I understand the support comes from a thicker fabric and the layering of the slings, so I can’t have this level of support AND feel like I’m wearing nothing. I find that the fabric kind of rumples and feels thickest right under my armpits and because of that I do still look forward to taking it off at the end of the day. nnI wear a size 36H and the size quiz told me to order a Large, but the Large gave me minor quadding and it only fit on the very last set of hooks. I sent it back and ordered an XL instead and that one fits perfectly! I also ordered the crush bralette and while that one is a little bit more comfortable (softer, stretchier fabric), the coverage is just less, so I still get minor quadding even with the XL. My breasts have even vertical fullness for reference. nnOverall, I would love to wear this to work and to yoga classes, but it’s a little too bulky for my preference when lounging. My search continues for a barely-there bralette that I don’t spill out of. I would still give this a 10/10, but I would put it somewhere in between an underwire bra and a bralette on the comfort scale.

Hi Kayla L, It's great to hear that the bralette has provided you with comfort and support, addressing the challenges you faced with underwire bras. The detailed feedback about the fit and feel is valuable. Finding the right balance between support and comfort can be a journey, and it's wonderful that you've found a solution that works well for you, even though it may be a bit bulkier than your ideal preference. Your insights will likely be helpful for others navigating similar choices. Thank you xoxo

Cheryl E
Comfortable, flattering bralett

This is a great all day bra.nIt's comfortable and supportive, and no horrible underwires. I'm a total convert and this is now my go-to bra. I also purchased it in beige at the same time.nNot disappointed at all. I will be ordering in every colour probably.

Hi Cheryl E, That's fantastic to hear! It's wonderful when you find a comfortable and supportive bra that becomes your go-to choice. Your enthusiasm for the bra is evident, and it's great that you're considering getting it in multiple colors. Enjoy the comfort and style!

Excellent Product

Like most reviewers on here have been looking for a comfortable non wired bra for years without success. I have a small band size and large cup size and have found it impossible to find anything suitable - until now. Would highly recommend these and have since bought two more - haven't taken them off since I bought them. My only comment would be to watch the sizing. I'm 30GG and should therefore have fitted the small but the cups were far too small. Medium fits well on the tightest hook. Other than that it's probably the most comfortable bra I've ever worn.

Hi Kate, I'm so happy to hear that you've finally found a comfortable non-wired bra after years of searching! Thank you for recommending the Cake Maternity bras and for sharing your experience. Your sizing advice is valuable for others. It's wonderful that you've found them to be the most comfortable bras you've ever worn. Enjoy the comfort!

Caroline W
Great lift, shape and comfort. Best no wired bra.

First impression was the bra was heavy in the hand but once I put it on as instructed it was so comfortable and gave the best lift and shape without the uncomfortable wired bra. Really pleased and will order again.

Hi Caroline W, I'm glad to hear that your initial impression turned into a positive experience! It's great that the bra, despite feeling heavy initially, proved to be comfortable and provided excellent lift and shape without the discomfort of wired bras. Thank you for sharing your feedback, and we look forward to serving you again in the future.